Founded by Saudi Arabia’s General Authority for Military Industries, World Defense Show is a fully integrated and future focused defence event set to showcase the latest technological developments from around the globe and demonstrate defence interoperability across all domains.
Find out more about the event here including site plan, travel and accommodation, opening times and show features.
Cultural Awareness for the Arab World
Business is more effective if conducted between people for whom there is mutual respect, therefore when exploring new areas of global commerce it is important to be culturally aware. Arab culture is a byword for courtesy and good manners and all interaction can be enjoyable. Find out more in this useful guide and in the webinar.
https://adsgroup.vids.io/videos/119eddb51b14eacc98/world-defense-show-training-1-march-2022
